The flagship store is divided into a system of different areas: a small space on Via della Spiga and a larger one, on two levels, which is accessed through a courtyard. The ground floor, overlooking Via Senato with a large terrace, reminiscent of the living room of an old building while the basement on the contrary has the appearance of a real atelier.

The Contatto bus system provides to manage the lights of the different areas and shop windows.